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It’s the year of chat bots, Instagram influencers, and social media marketing. Brands do whatever they can to make sure that they reach their customers in the most effective way possible. At the end of the day, email newsletters still reign supreme. Recent surveys show that 99% of consumers still check their email everyday, and a good 59% say that marketing emails do affect their buying decisions…
The Instagram strategy for your SaaS company didn’t quite perform the way you wanted it to, did it? Many of us marketing managers produced the same results, implementing the same Instagram (IG) protocol. Post 3-4x per day S4S (or Share 4 Share) The follow/unfollow method Curate content from other profiles Run contests, etc, etc. Yet the overall result is the same. Yes, we can build our number of …
Originally published on Mashable Avoid the Pitfalls: Build a Business with Your Friend without Ripping Each Others’ Throats Out (The Extended Version) (Co-founders of Strikingly, in order of appearance: Teng Bao, Dafeng Guo, David Chen) “It is a bad idea to start a business with your best friend. It is also a terrible idea to start a business with your wife or your girlfriend. You will end up fr…
We’re thrilled to introduce to you to Simple Blog, a way for you to easily create, edit, and publish blog posts to your Strikingly website. Over the past years, we’ve heard your feedback and have been hard at work translating the simplicity of Strikingly over to a blogging experience. Simple Blog is a clean and clutter-free blogging experience, allowing you to focus on what’s really important: sh…
Without further ado, we’ve brought you stylistic flexibility for the appearance of your blogs – we know you’ve craved it for some time! Now, you can freely choose and change up the best fit for your blog section, with our six different choices of layout. Some emphasize images. Some emphasize descriptions. All are beautiful. We’ll let the gif below do the talking.
A while back, we talked about why your blog needs an email list. Today, we’re diving head first into how – breaking it down into newbie friendly steps you can implement right away. These steps are so easy that even your grandma could do them (but let’s not give her too many ideas). Okay! Let’s get started. 1. Craft high-value lead magnets. A lead magnet is something you offer your site visitors i…
How to do Market Research for Your Business (for Free) “The improvement of understanding is for two ends: first, our own increase of knowledge; secondly, to enable us to deliver that knowledge to others”. -John Locke It feels like it’s all coming together, perfectly. The MVP (Minimum Viable Product) you’ve been working on for months, is finally completed. Now, do you launch it into the world an…