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教育企業網站架設有哪些要求? - 網站架設知識 - Strikingly網站架設是一個複雜的過程,需要你注意到的細節很多。尤其是教育企業網站,由於是面向學生族群,更要特別注意讓自己的網站邏輯清晰、有吸引力、對學生有幫助。學生族群一般會經常使用社群媒體,所以你在架站的時候一定要注意植入社群媒體的連結。很多人都不知道怎麼架設好一個教育網站,所以接下來就跟大家講解一下教育企業網站架設要求和需要注意的地方。
1.網頁設計美觀
網頁設計要簡潔大方,美觀清晰,符合審美以及行業特色。這樣才能讓訪客有繼續瀏覽的心情。所以在設計頁面的時候,大家可以提前看看網頁設計範例,要注意各版塊的結構,不要堆積太多沒有用的訊息,這樣網站就會顯得太雜亂,讓人看起來很不舒服。另外教育網站也要保持風格與品牌一致,這樣有助於加深訪客對品牌的印象。下圖就是使用 Strikingly 製作的非常不錯的案例。
2.網站系統穩定
這是最重要的要求,你的網站得系統穩定、訪問流暢,這就要求你所選的架站系統有技術先進的團隊和強大的售後支援,不會出現太大的問題和 BUG。比如Strikingly架站系統,瀏覽起來就非常順暢。
3.導航清晰
在導航上要盡量清晰明了,布局合理,層次分明,盡量讓訪客用最短的時間找到需要的資訊。一個專業的教育網站,不會浪費訪客太多時間。比如下圖這個使用Strikingly製作的教育網站,導航非常清晰,利用導航將多個頁面內容分類展示,為學員快速瞭解課程提供導覽。而且還在導航中植入社群媒體的外部連結,例如ig連結、Facebook和Twitter等,同時還可以在反向連結中植入企業官網連結,以達到搜尋引擎最佳化的目的,這也利於自己的品牌行銷。
4.維持內容更新
要想讓自己的網站發揮更大的作用,就要及時根據訪客的意見調整網站,定期更新網站內容,這樣才能吸引更多訪客。比如下圖中的案例,利用 Strikingly 添加的訊息框、部落格等功能版塊,為學員提供參考意見,這樣的網站就對學員來說價值更高也更有用,同時也能增加粉絲黏著度。
除此之外,教育網站應重視網頁內容,要對學員有幫助,不要用太多動態圖,少用那些華而不實的特效,盡量把網站設計得簡約美觀。一定不要有彈出式視窗,這會顯得網站很衰。此外,網域、標題、網站描述都要簡潔明確,方便用戶搜尋到。同時網站的欄目也要制定詳細的標題,這樣可以讓網站更清晰。
最後當然也不能忘記了網頁的跳出率優化!只有維持較低的跳出率你的網頁能有持續的流量,這樣對你今後的品牌樹立也有堅實的基礎,點擊這裡了解如何做好網站跳出率優化!
以上就是教育網站架設的要求和注意事項了,總體來說,想要架設好一個教育網站,應該做到簡約美觀、系統穩定、對用戶有用。只要符合這些標準,你的教育網站就不會差到哪兒去。
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