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優質網頁設計範例賞析:如何設計網頁才能提高轉化? - 網頁設計知識 - Strikingly如今企業架站越來越流行,不管是大型電商企業,還是普通中小零售商家,都可以製作自己的網站,用來展示形象、推廣品牌、增加貨品銷量等等。不過要想把網站做好,也不是那麼容易,下面就跟大家分享幾個比較好的 Strikingly 網頁設計範例,你可以看看別人是怎麼做的,從中獲取靈感:
案例一
這是一個關於箱包的電子商務網站架設實例,在banner就明確說明了自己的所屬行業、企業特色、其他細分品牌,並且提供了轉換按鈕,能夠直接購買。banner是很重要的,所以一定要想辦法在這裡提升轉化率,這個架站案例的做法很值得大家借鑒。
網站上方有醒目清晰的導航欄,能夠給訪客「指明路向」,提升瀏覽體驗,節約顧客瀏覽時間。
接下來網站則透過品牌故事、創業經歷、品牌影片等讓訪客進一步瞭解自己,在網站底部還加上了line社群媒體,方便社群行銷。還不知道如何進行網頁編輯?點擊這裡可以瞭解相關內容!
案例二
在網頁設計中,banner發揮著非常重要的作用,這個網站的banner也設計得不錯。言簡意賅表明了自己是做什麼的(寫作競賽)。在導航欄添加聯繫按鈕,也有利於增加訂單。可能有新手會好奇,該怎麼在導航欄添加轉化按鈕呢?很簡單,在Strikingly架站編輯器裡,點擊「外部連結-添加新連結」,然後輸入連結即可。
對於競賽網站來說,活動介紹是很重要的。這個網站利用展示、縱向布局等功能,詳細地介紹了比賽情況和獲獎作品,能讓訪客瞭解得更直觀。
案例三
如圖所示,這是一個美食網站,疫情期間,餐飲行業受到巨大衝擊。但是你可以利用網站來宣傳和展示自己,並可以添加線上購買管道,設定配送服務。比如這個網頁設計就詳細說明了自己的品牌故事、Menu參考、飲食理念等等。如果你是初創,簡報的PPT的調性應該與網站一致,點擊這裡也可以繼續學習。當然你可以點擊這裡,了解更多餐飲網站架設的技巧。
這個網站還利用「部落格」功能,詳細跟客戶介紹了品牌故事,能讓顧客增加信任感。有關更多一頁式網站的製作知識,點擊這裡即可查收。
延伸阅读:脫離迷宮網站,一頁式網頁帶給用戶更清爽的體驗。
以上就是幾個比較不錯的網頁設計案例欣賞了,你會發現他們的網站都做得很有邏輯,頁面整潔,而且內容有用,沒什麼多餘資訊。一個好的官方網站,就應該這樣做!
點擊這裡,了解美妝公司網頁設計的相關技巧!
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